FERNMARK: THE ARTIST BEHIND THE NEW ZEALAND JEWELLERY BRAND TAKING ON GLOBAL LUXURY

The New Zealand Fernmark Licensee Story The Artist behind the New Zealand jewellery brand taking on global luxury.   Read here   For Alice Herald, choosing to build her jewellery brand in New Zealand was never the most obvious commercial decision. It was, however, the right one creatively. Originally from the UK, Alice has been ...

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WORTH: Alice Herald Redefines New Zealand Luxury for an American Audience

WORTH: Alice Herald Redefines New Zealand Luxury for an American Audience Words by Cait Bazemore   Read here   ” With sculptural precision and ethical intent, the New Zealand jeweler is building a quiet but unmistakable presence in the U.S. fine jewelry market.   Breaking into the American luxury jewelry market usually takes a decade. ...

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COUTURE Brand Spotlight: Alice Herald

COUTURE Brand Spotlight: Alice Herald Words by Michelle Orman Read here “An artist whose chosen medium is precious metals and gemstones, Alice Herald first discovered jewelry design while studying sculpture in Mexico. Traces of ancient, Mexican architecture can still be found in her work today, which is bolstered by years of intensive training, education and ...

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VANITY FAIR On Jewellery

  DIGGING DEEPER by Annabel Davidson VANITY FAIR On Jewellery – July/August 2025 “THINK OF NEW ZEALAND, and most likely you’ll envisage sheep, bungee jumping, the All Blacks, and Hobbiton, the movie set where some of the Lord of the Rings series was filmed. Very few people think of gold, but for jeweller Alice Herald, ...

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VANITY FAIR On Jewellery

  DIGGING DEEPER by Annabel Davidson VANITY FAIR On Jewellery – July/August 2025 “THINK OF NEW ZEALAND, and most likely you’ll envisage sheep, bungee jumping, the All Blacks, and Hobbiton, the movie set where some of the Lord of the Rings series was filmed. Very few people think of gold, but for jeweller Alice Herald, ...

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💎 Second the Best 💎

Couture Design Awards 2025 The Couture Design Awards are considered the Oscars of the international jewellery world and held once a year at the prestigious Couture show in Las Vegas.  The gold category was the largest at the show with some insanely beautiful jewels up for the award. We entered the Light My Fire Pinky ...

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GOLD FEVER

Our New Zealand Gold Why it’s so important to know origin If you follow me on socials you’ll know I visited one of our alluvial gold mines last week on the West Coast of New Zealand. I felt like I was on a school trip, totally fascinating to see the process first hand, meet one ...

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